In what they describe is their biggest offer ever, Irish Ferries has introduced a reduced EUR109 mid-week fare to Britain for a car plus 2 adults with a kids go free offer on their Dublin - Holyhead and Rosslare - Pembroke cruise ferry services.

Attractive to couples and families, the fare must be booked before 21st May and is valid for travel on Monday to Thursday sailings from 18th May to 30th September.

Supplements apply for travel during July and August, at weekends and on DublinSwift fast ferry sailings.

Bookings can be made on-line or by telephone to 0818 300 400 or through travel agents.